Visa CEMEA Payment Facilitator Certification Program

Visa’s Payment Facilitator Certification Program is a mandatory framework designed to ensure that every Payment Facilitator (PF) operating or seeking to operate in CEMEA adheres to Visa’s Acceptance Risk Standards (VARS) and Visa Core Rules and Visa Product and Service Rules. Acquiring banks in CEMEA are required to ensure their Payment Facilitators are certified by Visa.

Why Certification Matters?

Visa certification helps you operate with confidence, scale responsibly, and unlock new opportunities.

Unlock Opportunities

Certified PFs gain access to Visa products, onboarding support, and visibility in the Visa Global Registry of Service Providers - opening doors to new commercial pathways.

Grow with Confidence

Whether expanding into new markets or evolving your model, certification provides a clear framework for sustainable, compliant growth.

Stay Compliant

Certification confirms your business meets Visa’s global standards for risk, data quality, and regulatory alignment - especially important when operating across multiple markets.

Build Trust

A certified status signals to acquirers, merchants, and regulators that your platform is secure, compliant, and ready to scale.


Am I Eligible for Certification?

Before applying, check whether your business qualifies for Visa’s PF Certification.

  • What is a Payment Facilitator?
    A PF underwrites merchants and signs acceptance agreements on behalf of a sponsoring Acquirer, settles Visa transactions to those merchants, and holds all required local licenses.
  • Role of the Acquirer
    Qualification for the PF Certification program requires an entity to be classified as a Payment Facilitator as specified in Visa Core Rules and Visa Product and Service Rules.
    Your sponsoring Acquirer determines your Third Party Agent type. If unsure, consult your Acquirer to confirm your setup.
  • Self-Assessment Module
    Use our Check Yourself tool to determine:
    • Whether certification is required.
      Ready to choose your path? Start Here 
    • Which path to start with (Full Certification vs CPA)
      Meet the criteria? Apply Now

Get Certified

Payment Facilitator Certification pathway may differ depending on PF’s business maturity and readiness

The Visa PF Certification process is designed with your business in mind, offering a clear and supportive structure that accommodates your needs, whether you are just starting or scaling across new markets. 


Step-by-Step Certification Journey

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Submit Your Intake Form

Begin by completing the Payment Facilitator Certification intake form and Certification questionnaire.

Important: Certification requests submitted outside the intake form process are not tracked by the Certification Program team and may not be processed.

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Program Manager Assigned

Once your intake form is received, a dedicated Program Manager will be assigned to guide you through the certification journey and ensure your submission is complete.

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Once a Program Manager is assigned, you will have a strict deadline to deliver your complete documentation package. The required materials will be confirmed by your Program Manager and include all items listed in PF Certification Guide.

Important:

Need to plan ahead? Check Key Dates

Incomplete packages will not be assigned for certification review. If certain documents cannot be provided, your application will be withdrawn. You will need to reapply through the intake form to restart the process. Providing a full and accurate package upfront helps avoid delays and ensures a smooth review experience.

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Visa Review & Feedback

Visa will assess your submission and provide feedback. If any items are missing or need clarification, you might be given a remediation window up to 90 days.

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Agreement Signing

If approved, you will sign either:

  • A Payment Facilitator Agreement (for Certified PFs)
  • A Conditional Participation Agreement (CPA) (for CPA approved PFs)
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Certification Outcome

You’ll receive a Certificate of Completion confirming your Certified status.

Your company will be officially listed in Visa Global Registry of Service Providers, which is accessible to acquirers, merchants, and partners across the ecosystem. This listing confirms your certification and enhances your visibility and credibility.

Want to get organized? Get Prepared

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Ongoing Monitoring & Re-Certification

Certification is valid for 3 years, but re-certification may be required earlier (not before 12 months from the agreement date), especially if your operations or regulatory environment change.

Timelines & Deadlines

Documentation Deadline: Submit your full package within the communicated timeline

Review Time: Visa typically completes assessments within one month after the full submission package is received

Remediation Window: Up to 90 days if requested by Visa

Important: PFs without a valid Payment Facilitator Agreement or CPA are considered out of compliance.

Fees

Operational requirements for Certified Payment Facilitator

  • Performance Metrics: The Payment Facilitator must maintain fraud, chargeback, and data quality metrics within the established thresholds of the Visa program.
  • Change Notification: Provide advance notification to Visa of any material changes to business operations, including but not limited to expansion into high-risk industry verticals or the addition of new acquiring partners.
  • Change of Control: If the controlling interest in the Payment Facilitator is sold or transferred, Visa must be notified within 30 calendar days of the transaction's completion.
  • Re-certification Triggers: Visa may, at its sole discretion, require ad‑hoc re‑certification after significant business model changes or compliance issues based on prior certification results and ongoing monitoring.

Prepare for Certification

Visa’s PF Certification process requires a complete and well-documented application. This section helps you understand what’s expected and how to prepare effectively.

Support & Contact

Need help? Reach out to our team

Submit a Support Ticketor email us at [email protected]

Accelerate Your PF Certification with Expert Guidance

Navigate the Visa Payment Facilitator Certification process with confidence. Our 1:1 Consultation Service is designed to provide you with direct access to the PF Certification team, offering personalized support to streamline your application and set you up for success.

In this dedicated virtual session, our experts will work with you to:

  • Demystify the Requirements: Get a clear, in-depth explanation of all necessary documentation and operational standards for certification.
  • Build a Preparation Roadmap: Learn how to organize your application, avoid common pitfalls, and prepare your documents for a successful review.
  • Master Compliance: Receive valuable tips on how to maintain compliance with Visa's rules from day one and for the long term.
  • Get Your Questions Answered: Use this opportunity to ask our team your specific questions in a dedicated setting.

Session Details:

Please note: This consultation provides expert guidance and best practices. The successful outcome of your certification application remains dependent on the quality of your documentation and your company's adherence to all program requirements.


FAQ

Visa PayFac Certification Checklist