Digital payments leader Visa officially opens new state of the art office in Casablanca Finance City
- New office serves as part of Visa’s ongoing regional expansion efforts
Casablanca, 23rd May 2024 — Visa, a world leader in digital payments, has officially inaugurated its new office in Morocco located in Casablanca Finance City, the leading financial and business hub in Morocco and a major financial center in Africa.
With the new office, Visa’s expanded on-ground presence in Morocco is a testament to its commitment to supporting the company’s financial institution and merchant clients, local government partners, investments, and local communities as part of continued efforts to drive digitization of the payments landscape and financial inclusion for an inclusive economic growth.
Morocco is currently implementing several measures to fast-track its digital transformation and modernize the payment ecosystem, particularly in the digital payments sector. Visa expects digital payment adoption to increase much faster in the next few years and is committed to supporting Morocco’s digital transformation to a cashless economy. Visa’s many initiatives & innovative solutions deployed in partnership with the local financial institution over the years continue to encourage this shift to digital payments in Morocco.
"The expansion of our new office in Morocco marks a significant milestone in our regional expansion efforts. Visa is working diligently to support and enhance this transformation towards a cashless and inclusive economy, and we continue to believe in the country’s immense potential," said Leila Serhan, Group Country Manager for North Africa, Levant and Pakistan. “As part of our overarching strategy for the NALP region, our new office will enable us to share our global learnings to benefit our work with local governments, financial institution clients, merchants, and fintech partners to develop and deploy efficient, convenient, and secure processes for offline and online commerce.”
“We are incredibly excited to join Casablanca Finance City, this strategic move is designed to strengthen our collaborations with the Moroccan financial ecosystem, with a clear ambition of empowering businesses, individuals, and economies to thrive. The expansion of our Visa office in Morocco is a continuation of our breakthrough partnerships with both the public and private sectors to introduce innovative payment solutions. We look forward to leveraging the opportunities offered by this vibrant financial hub” said Sami Romdhane, Morocco Country Manager at Visa.
About Visa :
Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at About Visa, visamiddleeast.com/blog and @Visacemea.
Media Contact
Eman ElGamal
Director — Corporate Communications
North Africa, Levant & Pakistan
[email protected]